Learn the exact strategies we have used to raise over $200 million on Kickstarter.
 
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Crowdfunding Marketing that Multiplies Your Pledges

By David Garber

Based upon our experience working with thousands of crowdfunding campaigns on Kickstarter and/or Indiegogo, here are some basic tips for running crowdfunding marketing so that it profitably draws the right crowds to view your media… The Crowdfunding Marketing Matrix In our understa... Continue Reading

Creating Crowdfunding Media that Converts Views into Pledges

By David Garber

Based upon our experience working with thousands of crowdfunding campaigns on Kickstarter and/or Indiegogo, here are some basic tips for creating your campaign media—both producing your video and designing your page—so that it presents your project as persuasively as possible… ... Continue Reading

Successfully Timing Your Crowdfunding Campaign

By David Garber

Based upon our experience working with thousands of crowdfunding campaigns on Kickstarter and/or Indiegogo, here are some basic tips for timing your crowdfunding campaign… Time Needed to Prepare Product conceptualization and development (including prototyping) can potentially take ... Continue Reading

Successfully Setting Your Crowdfunding Goals

By David Garber

Based upon our experience working with thousands of crowdfunding campaigns on Kickstarter and/or Indiegogo, here are some basic tips for setting successful funding goals… Setting Official Goals • Estimate Costs Accurately Successfully setting your funding goals starts w... Continue Reading

Structuring & Pricing Your Crowdfunding Rewards

By David Garber

Based upon our experience working with thousands of crowdfunding campaigns on Kickstarter and/or Indiegogo, here are some basic tips for success in both assembling rewards packages and pricing them well… Structuring Your Rewards • Exclude Lower-Priced Options It’s... Continue Reading

Funded Today's Crowdfunding Marketing Success Criteria

By Zach Smith

If you’ve been around-the-block in crowdfunding, then you’ve probably heard about us at Funded Today. And, if you’ve thought about hiring us before, then you may have heard about our “Crowdfunding Marketing Success Criteria.”  But have you ever wanted to really ... Continue Reading

Is Hiring Multiple Marketing Agencies a Good Crowdfunding Strategy?

By Anonymous

You’ve just kicked the launch button on your crowdfunding project…  And instead of the tidal wave of pledges you were hoping for, you’re receiving something else entirely: messages from marketers trying to sell you on their promotion services. Not really what you sig... Continue Reading

5 Viral Content Marketing Strategies for Crowdfunding Campaigns

By Shane Paarman

I’ve seen many successful viral content marketing strategies for product launches over the years, whether it be a cool new invention, a funny product, or a new service offered. They have all generated a huge amount of exposure around the world from some form of viral marketing. Today... Continue Reading

Don't Be A Little Goldfish. Get Out Of Your Comfort Zone!

By Thomas Alvord

Did you know a goldfish can grow up to 12 inches or more, if in a pond. But when in a fish tank, it stays only a few inches! It's because it doesn't have the need to grow when in a fish tank. I recently watched this Tedx Talk. It was a great talk: Why comfort will ruin your life by Bil... Continue Reading

Products Sell Themselves Better with Help - The Power of Presentation

By David Garber

Now that I’ve blogged about both the power of product and the power of promotion, I figured that it was only fitting to add a few words about the power of presentation in order to cover everything sufficiently.  These three broad categories of factors are crucial to the success (or fai... Continue Reading


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