Learn the exact strategies we have used to raise over $150 million on Kickstarter.
 
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Products Sell Themselves Better with Help - The Power of Presentation

By David Garber

Now that I’ve blogged about both the power of product and the power of promotion, I figured that it was only fitting to add a few words about the power of presentation in order to cover everything sufficiently.  These three broad categories of factors are crucial to the success (or failure) ... Continue Reading

Indiegogo's #1 Marketing and Video Agency

By Thomas Alvord

Who's Indiegogo's #1 Marketing & Video Agency?If you are curious who Indiegogo's top marketing and video agency is, the answer is Funded Today.Funded Today is in fact Indiegogo's best marketing and video company. Funded Today has sent more traffic, and generated more pledges for Indiegog... Continue Reading

The Best Kickstarter Marketing Agency - Funded Today Review - A Focused Look at Kickstarter’s and IndieGoGo’s Top Marketing Agency

By Zach Smith

The Best Kickstarter Marketing AgencyYou’re a creator. You’ve examined your ideas, invested your time and pieces of your soul, and now you have a creation that is ready for crowdfunding. As a creator, you no doubt have ideas about how to market your crowdfunding campaign. After all, this is your ... Continue Reading

Kickstarter vs Indiegogo - Which is Better?

By Thomas Alvord

We just updated our analysis of the Kickstarter vs Indiegogo stats for 2018.(If you want to immediately dive into the Kickstarter vs Indiegogo Stats for 2018, you can view the spreadsheet and data here.)In deciding between Kickstarter vs Indiegogo, the answer is 100% Kickstarter. Kickstarter outp... Continue Reading

How A Niche Product Killed It On Kickstarter

By Pascal Friedmann

Little kids. No matter how much you like them, there is only a rather small chance that you currently have any right at this moment. Which means, in turn, that you are probably quite unlikely to back a Kickstarter campaign for a product specifically made for little kids. Or so one might thin... Continue Reading

How We Work “Deeply” for Our Clients

By Samantha Adams

The landscape of Deep Work is pretty unknown. What is it? How does it work? Does everyone use it? It seems to be a department that not a lot of people take the time to understand or really even know about. Basically, in a nutshell, Deep Work is the ability to focus without distraction on a c... Continue Reading

Hiring For Crowdfunding Marketing? Why Fewer is More.

By Pascal Friedmann

You’ve just launched the best crowdfunding project ever on Kickstarter. And within what seems like minutes, you receive dozens of messages from marketing agencies and individuals who make pitches to you about promoting your product. Often, our clients are overwhelmed by so much attention. Th... Continue Reading

If You Build It, They Won’t Necessarily Come - The Power of Promotion

By David Garber

In my previous blog entry, I addressed a myth that some creators may unconsciously adopt that marketing can somehow magically transform their figurative sow’s ear into a figurative silk purse. It can never actually do that—and, so, WHAT you’re selling will always be more important than HOW you se... Continue Reading

Marketing Is Marvelous (But It’s Not Magic) - The Power of Product

By David Garber

At Funded Today, we not only believe in marketing, but we rely upon it.We’ve seen it turn five-figure campaigns into six-figure ones, and sometimes help formerly-failing projects to far surpass their goals. Sometimes, all that a struggling project needs is to reach out to just the right audience ... Continue Reading

Learning From the Mistakes of The Edsel

By David Garber

Here are some thoughts about the Edsel, failure, success, and crowdfunding, which some entrepreneurs will hopefully find helpful along their respective paths to success.If at First You Don’t Succeed…We’ll never succeed if we never try.Trying hopefully results in success but, since nobody’s perfec... Continue Reading


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